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GMC And Chase Ramp Up Facebook For Charities

Posted on December 3rd, 2009 4:50pm by Jeanne Prejean
Filed under Business, Charity, fundraising

You’ve just gotta love those creative marketing geniuses who have found new ways to use the social media to build their customer base. Ah, but some are smart enough to help nonprofits in this year that has been excruciating for the charities. Here are a couple of local examples of social media marketing for area charities:

GMC TERRAIN CHARITY CHALLENGE — An “Ambassador” is selected from each charity. They are provided with a 2010 GMC Terrain crossover SUV, a $400 gas card, and a Flip video camera to document their experience. From November 16 til December 20 they participate in various challenges (i.e. scavenger hunt, famous photo competition, and music video competition) and “encourage their friends and charity sponsors to become a fan of GMC Dallas/Fort Worth at Facebook.com/GMCDFW and then vote for their charity.”

Adam, Bri and StevenThe three area Ambassadors and nonprofits are (pictured from the left) Adam Rivon (Big Brothers Big Sisters of North Texas), Bri Crum (Texas Scottish Rite Hospital for Children), and Steven Cartwright (The SPCA of Texas).

To make the invitation more attractive, everyday one voter is awarded a $25 gift card and one will be selected for a $1,000 gift card.

Remember, you have until December 20 to sign up as a fan and vote.

JP MORGAN CHASE –Facebook users get to decide how $5 million in charitable dollars will be distributed.  You can participate by visiting http://apps.facebook.com/chasecommunitygiving/, logging in as a Facebook member, becoming a fan of Chase, and registering your vote.  The top five runners-up will receive $100,000 each, and the charity receiving the most votes will be awarded $1M. An advisory board will distribute an additional $1M to the organizations of their choice from all that are nominated.

You can cast one vote for up to 20 charities. Voting ends December 11.

By the way, we happen to know that TACA is in the running and don’t you always love stories about locals winning national competitions?



6 Comments to “GMC And Chase Ramp Up Facebook For Charities”
  • yvonne @ December 3rd, 2009 at 5:37 pm

    These participations really do help the charities and also help spread the word about GMC and Chase … how good is that? VERY

  • SweetCharity Blog | D Magazine » Blog Archive » Last Call For The Chase For Millions! @ December 10th, 2009 at 4:26 pm

    [...] is the last day to register your vote for nonprofits that might get a chunk of the Chase Community Giving’s $5M. Local charities that we’ve heard in the running [...]

  • yvonne crum @ December 17th, 2009 at 7:14 am

    I am amazed now that the list of 100 charities that are being is out and there is Not one …I repeat ….not one from Texas.

    I find that disturbing and hard to believe. we are the most voting, most giving and most philanthropic State… Just amazed that not one is there.

  • yvonne crum @ December 17th, 2009 at 7:22 am

    I stand corrected… Texas is represented…

  • SweetCharity Blog | D Magazine » Blog Archive » The Chase Is Down To One In Texas @ December 17th, 2009 at 1:32 pm

    [...] Chase’s social media rally to give away $5M to nonprofits? Sure, you do. You had to register on the Chase Facebook and vote for your fav charity. The results were [...]

  • SweetCharity Blog | D Magazine » Blog Archive » GMC Terrain Charity Challenge Results Are In! @ January 4th, 2010 at 10:18 am

    [...] everyone disappeared for the slopes and shopping centers for the holidays, the three GMC Terrain Charity Challenge ambassadors were heading for the finish line for the $25,000 prize [...]